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Your Certified 5-Star Cross-Border E-Commerce Partner

Enabling your brand's success throughout every step in China and Southeast Asia

Working with leading European cosmetic and FMCG brands

dm
lw
tchibo
Tmall certificate

Top Tmall Partner

Proactive, data-based, timely, transparent: oddity Asia is an awarded Five-Star TP with international bases in Shanghai, Taipei City and Stuttgart, Germany. We deliver e-commerce and digital marketing solutions to help FMCG brands unleash unseen potential, capture evolving opportunities and achieve high customer satisfaction. From planning to execution, we ensure efficient online-store operation, research-based go-to-market strategies, creative campaigns and high-quality customer service.

How we can support you

Enabling a smooth market entry and a successful internationalization via e-commerce is our passion. Throughout all stages of your project, oddity Asia commits to assist you and ensure a successful implementation with an optimized ROI.

E-Commerce

Seize new opportunities

China and Southeast Asia are growing and more digitized than ever: Whether your brand is new to e-commerce, or aims at taking a leap into the world’s fastest growing e-commerce platforms, oddity Asia is here to bring your brand to consumers who are eager to experiment and be inspired.

From branding, logistics setup and online-store launch to operation, oddity Asia's digital specialists offer integrated solutions to ensure your brand is taking the right steps to achieve goals and growth sustainably in fast-changing and competitive key marketplaces like Alibaba's Tmall Global and Kaola in China, as well as Southeast Asia's Lazada.

Social Media

Connect across all channels

From mobile first to mobile only: social media is a powerful tool for brand building and a direct e-commerce sales driver in Asia. Your brand story and creative ideas need a holistic and market-driven communication strategy. Picking the right channels and developing suitable content for a foreign culture can be an immense challenge. oddity Asia has the digital and market know-how to help your brand connect and resonate with your target audience.

Market Entry Consulting

Understand your options

Sustainable success in the dynamic and competitive Asian market requires a strategy with foresight: your brand needs a thorough understanding through a customized market analysis to take the right steps and achieve the right goals at the right time. As part of the oddity group in Stuttgart, Germany, oddity Asia is an independent partner with a team of local, professional experts with experience, digital know-how and cultural competence in your markets. We are here to ease your decision making by bringing more clarity and consciousness to your brand's process, ensuring successful implementation and results.

What our clients say

"oddity Asia is our long-standing partner and extended arm for our Asian market operations. The joint, team-oriented and trusting cooperation with oddity Asia has enabled dm's market entry into China and South Korea. As our consultant, communication agency and trade partner (TP) for the Chinese market in particular, oddity Asia's team sets a solid foundation for us to establish and develop successfully on e-commerce platforms, like Tmall Global. We value oddity Asia‘s international team with a mix of Chinese locals and European drugstore experts—it's an excellent basis for dm's successful and sustainable business development."

Adrian Martin
Director Business Development - dm

"oddity Asia is our long-standing partner and extended arm for our Asian market operations. The joint, team-oriented and trusting cooperation with oddity Asia has enabled dm's market entry into China and South Korea. As our consultant, communication agency and trade partner (TP) for the Chinese market in particular, oddity Asia's team sets a solid foundation for us to establish and develop successfully on e-commerce platforms, like Tmall Global. We value oddity Asia‘s international team with a mix of Chinese locals and European drugstore experts—it's an excellent basis for dm's successful and sustainable business development."

Adrian Martin
Director Business Development - dm

"oddity Asia is our long-standing partner and extended arm for our Asian market operations. The joint, team-oriented and trusting cooperation with oddity Asia has enabled dm's market entry into China and South Korea. As our consultant, communication agency and trade partner (TP) for the Chinese market in particular, oddity Asia's team sets a solid foundation for us to establish and develop successfully on e-commerce platforms, like Tmall Global. We value oddity Asia‘s international team with a mix of Chinese locals and European drugstore experts—it's an excellent basis for dm's successful and sustainable business development."

Adrian Martin
Director Business Development - dm

Perspectives

The latest trends, insights and news from Asia